American Deep Culture Spelled Out: “DIE”

One of my favorite new subscriptions is to Yes Magazine .  It's a good add to the roster of food, fashion, news, social science and wellness magazines we have steadily flowing into our mailbox - posing "Powerful Ideas and Practical Actions" in line with our changing social ethos and helping humans to find better ways … Continue reading American Deep Culture Spelled Out: “DIE”

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A Narcissistic Podcast: On Culture and the Business of Brand Strategy

  Want to hear how social science translates into the business of marketing and brand strategy?  Check out this interview and podcast (link at the bottom) on C Suite 2.0: Culture Trumps Strategy

One Millennial speaks about her “civic generation”. Will it be feast or folly? Answer yet unknown but as the folks at the Lottery say, “you can’t win if you don’t play”. At minimum this generation is “game on”….

So-Called Millennial

FOR EVERY SEASON TURN, TURN, TURN…

Democracy… while it lasts is more bloody than either aristocracy or monarchy. Remember, democracy never lasts long. It soon wastes, exhausts, and murders itself. There is never a democracy that did not commit suicide.

–John Adams
IT NEVER LASTS LONG
I thought I would expand on why I adhere to some of the attributes of Howe & Strauss generational cycle theory.  In short, it’s because of the nature of democracy. Democracy deals with the age old chicken-or-the-egg scenario of the needs of the many vs. the needs of the few. Are you part of the many or part of the few? In a democracy the idea is to achieve unity in the midst of the needs of the many and the needs of the few. On top of that, if all men are created equal, there is always an ongoing conversation of…

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amen. Having dreamed of living in New York and experience the reality of it in the early 2000s I am inclined to agree….

Plumbing For The Pipe Dream

Growing up in New York, Manhattan has always held an ineffable mystique to me; propped up by the bourgeois societals, limitless culture and a Hollywood love affair.  Coming into the “city” I would wax poetically about the grandiose air of the people and the pretense of their demeanor. Back then, when the economy was bristling with endless wealth, we romanticized the affluent in hopes that we will someday enjoy the fruits of our own labors.  We chased the reservation of the most highly touted restaurants and accepted the fate of an over judgmental waiter as he scoffed at our attire.  It was all part of the experience; a submission to abuse that made us feel ever more alive.

Times have certainly changed.  The endless luster of the Manhattanite has become pocked and pallid under a reeling economy.  The youth have seceded from the shores of the island for more practical…

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Is The Food Industry in America Ready To Start Paying Its Karmic Debt?

It's no secret that in the food industry, whether you are selling fruit or fried snacks, "the selling of food matters as much as the food itself. A little bit of marketing strategy goes a long way (something I would know a few things about) and the companies who make the stuff you buy spend … Continue reading Is The Food Industry in America Ready To Start Paying Its Karmic Debt?

A touching portrait of the Philppines from a “child’s” eyes

franceleclerc

Back by popular demand (yes I have one fan)!

At the beginning of a new year, it seems appropriate to focus on the world’s children.  One image of the Philippines that will stay with me forever is the many lovely children that one meets while traveling in different parts of this beautiful country.  As I traveled, I had a chance to interact with children in a number of settings such as a school in Bohol, a grandparents’ house in Vigan, and urban neighborhoods in Manila.  Filipinos have strong family values and most of the children I met were part of a caring family.  Sadly in Manila, I also met with kids living on the streets, still beautiful children but with lots of challenges to overcome.  As in many overcrowded urban environments all over the world, some kids are left to fend for themselves and often end up dealing with drugs…

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This blog captures my generational identity crisis perfectly and I think most of my friends will agree!

So-Called Millennial

I was chatting with a friend the other day who just had a baby girl that she named Felicity. I love the name and asked my friend if it was a family name. She said no, she’s just always liked it, and added that she has always loved the show Felicity that was on WB back in the day. I used to watch that as well, and we reminisced over the Ben/Felicity/Noel love triangle, and admitted we both always wanted Felicity to end up with Ben. A few days after this conversation I was inspired to to binge-watch Felicity on Netflix. Watching this show I realized that I didn’t have an awkward sense of style in my early high school years, and that it was the fault of late-90s style that drove me to wear huge wool sweaters, and baggy pants.

My friend, six years older than me, is generally…

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Calling All Millennials: Do I Have You Pegged?

I frequently get called on to talk to clients and help them understand this "elusive" generation of teens and young adults we call "Millennials" or "Gen Y". This generation is in an interesting stage of evolution: some are in still in high school while the oldest are approaching their mid thirties and general this group … Continue reading Calling All Millennials: Do I Have You Pegged?

Calling All Teams: Sociology Of Style on Sports Tribalism and Dressing The Part

Anthropologists are suckers for anything with the word "tribe" in it.  I am no exception.  Here's a really interesting piece from sociology of style on the role of the uniform in sports. A Tribe Called Us “Call it a clan, call it a network, call it a tribe, call it a family: Whatever you call it, … Continue reading Calling All Teams: Sociology Of Style on Sports Tribalism and Dressing The Part

Been doing some research per a new client who is looking to understand (among other things) Millennial parents and how their lifestyles affect thier consumer behavior in a “specific category”.

Conclusion from this piece of data: See, folks: Millennials aren’t so different than anybody else. This perspective from a “so-called Millennial” Mom proves it.

So-Called Millennial

I can’t believe my son’s birthday is right around the corner. He’s a joy, a challenge, and the silliest little man I know.

I think Millennial moms are an interesting breed, and I really enjoy women my age who are moms. According to WIC Moms, Millennials make up of 76% of births nowadays, so I know you’re out there Millennial moms. I think there are a lot of myths out there about what it means to be a parent, so here is my perspective as a Millennial.

1. It really is different when you have your own.

I didn’t have excessive maternal instincts growing up. When I babysat growing up (those 2 times…) I made my sister change the diapers of the kids. I didn’t play with baby dolls. I didn’t want to be The Mom when I “played house” growing up (I wanted to be the rebellious runaway…

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