It's that time again. We are mere weeks away from electing America's leader for the next four years. Debates have come and gone, millions have been spent in campaign ads and bumper stickers and Khaki pants and now it's down to go-time. The issues have been batted back and forth: the economy, foreign policy, health … Continue reading How Do You Rock The Vote? Dress The Part!
Category: Branding
Vin Diesel: The Man-Brand On My Mind
What do you get when you mix Die-Hard era Bruce Willis with The Rock and sprinkle in a little Jersey-Shore Pauly D - minus the hair grease? Well, minus the hair too, actually. You get Vin Diesel; 21st century American Man-Brand. He is to pop cinema what J Lo is to pop music: a reflection … Continue reading Vin Diesel: The Man-Brand On My Mind
Asses and Elephants: Branding (Or Re-Branding?) A Proud American Political Tradition
Let me start by saying I would probably be better off not allowing CNN to be my "company" here in my home office as I while away the hours analyzing cultural data and developing "strategery" for my roster of global brand clients. I sometimes think I would get more out of anthropomorphic cartoons or maybe … Continue reading Asses and Elephants: Branding (Or Re-Branding?) A Proud American Political Tradition