Adulting: Because Being a Grownup Should Only Be a Temporary Affliction

I remember being a kid trying to figure out what set adults apart from the rest of the masses of "watery moles" (Thanks, Florence King,  for that reference I will be using often).  In my best estimation, they were bigger than kids, had breath that smelled like coffee, cigarettes, alcohol or artificial mint, drove unu … Continue reading Adulting: Because Being a Grownup Should Only Be a Temporary Affliction

Advertisements

What’s Fueling “The Bern?” The Secret Every Marketer Should Know

Yet another view into the world of a "professional" narcissistic anthropologist at work.  Posted this morning on the company site / linkedin. On a side note, I was recently inspired by a new blog i found called The Anxious Anthropologist to start writing more of "the fun stuff"...so expect something new soon.   As Cultural Strategists, we … Continue reading What’s Fueling “The Bern?” The Secret Every Marketer Should Know

What’s the Real Point of Brand Purpose? A Perspective on Purpose Alignment and Activation

This post was originally published for my business, Culture and can be found here Having spent the last 16 years working with a cornucopia of legacy brand and marketing organizations, helping them connect with their customers and develop truly relevant innovations and communications, I’ve seen the business mindset evolve in so many positive ways. At some … Continue reading What’s the Real Point of Brand Purpose? A Perspective on Purpose Alignment and Activation

Lessons From Corporate America on Humanizing Poverty

I originally wrote the post below for my company (Culture) blog and also set it here on linkedin Hope you enjoy the inspiration. Last year we completed what ended up being an intensely inspiring project... Our client identified a customer group that they realized they hadn't been serving to their fullest potential because it is a “target” that they … Continue reading Lessons From Corporate America on Humanizing Poverty

Do Brands Have The Power To Change The World?

  Here is the one true thing I know about humans having studied them in action and been one myself for many years: we are essentially “good”. Whether we all know it or not, we share a light of truth that binds us to one another in a spirit of belonging whereby we all have … Continue reading Do Brands Have The Power To Change The World?

Hold the Soda: The Case for Ordering a Beer During the Work Week Lunch

Many thanks to the team at Letsgraba.beer for their continued support of the Narcissistic Anthropologist and allowing me to contribute to their tumblr page from a "beer behaviorist" perspective.  The blog below was originally posted on their tumblr page, right here “I’ll take a lager.” A simple sentence that wouldn’t normally elicit any reaction during happy hour … Continue reading Hold the Soda: The Case for Ordering a Beer During the Work Week Lunch

Be still my beating NYC HeART

I lived in New York City for a few short-but-long-enough years in the "early 2000s".  My renovated-but-still-affordable apartment was on (as we told my girlfriend's conservative suburban mother) the "upper upper upper East Side.  Otherwise known as east Harlem. I was in anthropologist heaven but quality-of-life hell.  While I appreciated joining a neighborhood (even if … Continue reading Be still my beating NYC HeART

The Beer Lovers Guide To Travel

This post in it's original form can be found on Let's Grab A Beer's Tumblr Page, where I contribute content as "The Beer Behaviorist" to help the world appreciate beer through a culture-focused lens.  Points of view are based on ethnographic fieldwork i have conducted / am continuing to conduct among beer lovers! As a professional … Continue reading The Beer Lovers Guide To Travel

Getting Down To Business By Letting The Love In

I originally posted this article on LinkedIn but felt compelled to share here as well, since the Narcissistic Anthropologist in me is certain you will want to read it.  😉 Most humans will readily admit to wanting people to like them. While it’s a mild demonstration of vulnerability to do so, it’s one a good … Continue reading Getting Down To Business By Letting The Love In

Humans of The Willamette Valley: A Celebration of Life

Several weeks ago I had the opportunity to visit Portland, Oregon for the very first time and take an unexpected "side trip" about 90 minutes north to a town called Jefferson - which is located in the Willamette Valley.  To the hipster-come-borgeois bohemian "metro area" dwellers (not unlike myself), the Willamette Valley is the place where … Continue reading Humans of The Willamette Valley: A Celebration of Life